The Movie Waffler Hitchcock: The Beginning Review - CHAMPAGNE | The Movie Waffler

Hitchcock: The Beginning Review - CHAMPAGNE

Champagne review
A millionaire attempts to ward off his daughter's gold-digging fiancé.

Review by Eric Hillis

Directed by: Alfred Hitchcock

Starring: Betty Balfour, Jean Bradin, Ferdinand von Alten, Gordon Harker, Jack Trevor, Marcel Vibert

Hitchcock: The Beginning bluray

Hitchcock: The Beginning is a new 11-disc bluray boxset from Studiocanal featuring 10 of Alfred Hitchcock's early films and a new documentary, Becoming Hitchcock, which explores the legacy of Hitchcock's first sound film, 1929's Blackmail.

In the fourth part of our 11-part review of the boxset, we look at Champagne.

Champagne poster

When quizzed by François Truffaut, Alfred Hitchcock described 1928's Champagne as the "lowest ebb" of his career. It's certainly no highlight, and aside from a couple of moments of technical virtuosity, it's not remotely what we think of as a "Hitchcock picture." Hitchcock's employers at British International Pictures suggested that he make a movie named after the sparkling drink. Working with writers Elliot Stannard and Walter Mycroft, Hitchcock devised a plot centred on a young woman who works at a champagne bottling plant in provincial France. Having never tasted champagne herself, she decides to travel to Paris but has a nightmare in the big city and returns home, vowing never to touch a drop of bubbly again.

Champagne review

BIP rejected that idea as too dark. They wanted a frothy comedy that would exploit the comic talents of popular star Betty Balfour, known as "the British Mary Pickford." Returning to the drawing board, Hitchcock and Stannard came up with a romantic comedy set in high society. Balfour plays Betty, the fun-loving, hard partying daughter of champagne magnate Mark (Gordon Harker, getting to play an aristocrat after previously portraying cockneys and bumpkins for Hitchcock). In the elaborate opening sequence Betty crash lands her plane in the Atlantic, all so she can hop aboard a passing cruise liner, where her boyfriend (Jean Bradin, whose character is solely referred to as "the Boy") is among the passengers. Stripping off her Amelia Earhart cosplay, Betty reveals a sparkling party outfit.


Hearing of her latest stunt and of her engagement to "The Boy," whom he views as an opportunistic gold-digger, Mark fakes bankruptcy, cutting off his cash flow to Betty. Forced to take a job as a flower girl in a cabaret, Betty quarrels with her fiancé while being pursued by a sinister older man (Ferdinand von Alten).

Champagne review

Champagne boasts a setup that might have gone over gangbusters as a 1930s screwball comedy. You could imagine Barbara Stanwyck or Carole Lombard knocking the role of Betty out of the park while delivering some witty zingers. Without such dialogue, the scenario just doesn't work, and watching Champagne is a lot like looking at a series of storyboards for an unmade screwball comedy for 105 minutes. Aside from a visual pun involving a drunk walking upright as the cruise ship rocks from side to side, Hitchcock and Stannard fail to mine this scenario for the requisite laughs. Balfour certainly brings a charming presence but her character suffers from the absence of the sort of dialogue that would truly bring comic heroines to life just a few years later.


Of course, even a bad Hitchcock movie has its moments of visual invention. Here we get the first of the many oversized props the director would employ to capture tricky shots. In this case it's a giant champagne glass, through which Hitchcock's camera films in order to create the illusion that we're seeing the POV of a thirsty mouth. A bizarre dream sequence sees Betty imagine the mysterious man following her subjecting her to what is now recognised as nothing less than a sexual assault. It's a jarring moment, but one that hints at things to come later in Hitchcock's career.

Champagne review

It should be noted that the version of Champagne presented here was restored using the only resource available, a backup negative comprised of second best takes, though it's unlikely to make any discernible difference to the overall quality of the experience.

Champagne is part of Studiocanal's 'Hitchcock: The Beginning' bluray boxset, available from December 16th.